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Introduction Phishing is a form of social engineering where attackers attempt to fraudulently obtain sensitive information such as usernames, passwords, and credit card details by disguising themselves as a trustworthy entity in an electronic communication. Phishing is commonly carried out by email, telephone calls, text messages, and links to malicious websites. The goal of phishing is to trick users into taking an action, such as clicking on a malicious link or opening a harmful attachment. This may lead to the installation of malware, ransomware, or the theft of personal information, such as back accounts. Phishing relies on deceiving users rather than technically breaching security, which has made it a persistent threat, especially for the elderly and the not-so-tech-servy. Phishing by telephone is known as voice phishing. This article will equip you with a general awareness of phishing tactics. Exercising caution when receiving unsolicited emails, text messages, and phone calls...

Introduction   Click fraud is a growing threat facing digital advertisers today. It involves artificially inflating click counts on advertisements through automated or fraudulent clicks. Real users should ordinarily produce legitimate clicks. This generates illegitimate revenue for bad actors at the expense of advertisers, who are paying for clicks. It undermines the integrity of payment models for advertising. Click fraud tends to impact smaller advertisers and app developers the most. However, pay-per-click giants must also address it to maintain organic search engine traffic to their systems. This article explores: the risks of click fraud, techniques used to commit and detect click fraud how advertisers can best protect themselves from this digital deception through search engine optimization best practices. What is Click Fraud? Click fraud is a type of internet fraud that involves artificially inflating the number of clicks on paid advertising links or apps...